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Stories from Behind the Handle Bars
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Last week my friend Bethany passed away unexpectedly in her sleep. Learning to process grief and say goodbye has been one of the hardest journey’s I’ve experience in the past decade.
There’s a lot of talk about being DFL (Dead F*cking Last) over DNF (Did Not Finish) a race, but as an amateur athlete, sometimes not finishing is the smartest thing to do. Lauren shares her experience at The Rift and how she made the decision to pull out with no regrets.
One of the ways the cycling industry alienates women is by creating marketing collateral that caters toward men. Images are a powerful way to engage future customers.
Great group are a catalyst to get more women on bikes and they can literally help people change their lives. If you’re waiting for someone else to start a group ride in your area, maybe YOU should be the one to start! Join us for a free webinar to learn how to get started.
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